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Africa’s Unchildish Eyes as Seen by Vladimir Shirokov

On October 10 at Moscow’s Evropeisky Mall, photographer Vladmir Shirokov unveiled his new project, Africa’s Unchildish Eyes. The photo project’s goal is to draw attention to the scourge of tetanus, a disease that each year takes the lives of thousands of mothers and their newborn children in some of the world’s poorest countries. One such place is the Democratic Republic of the Congo, which Shirokov visited in September together with UNICEF Goodwill Ambassador Oksana Fyodorova and a group of Russian journalists. The Russian delegation’s trip was part of an initiative to battle the disease spearheaded by UNICEF and supported by Pampers. Tetanus, which strikes newborns through the open wound left by the cutting of the umbilical cord and can go on to infect the mother, is preventable through vaccination, and it is the provision of this vaccine that is the aim of the UNICEF program. From October 1 through December 31, 2008, Pampers will donate a portion of the purchase price of each package of specially marked diapers to the UNICEF program to combat tetanus. Vladimir Shirokov’s photo exhibit will be available for viewing on the 4th floor of the Evropeisky Mall through November 11, when it will travel to St. Petersburg.







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